3 Steps To Build A Brand
Don’t be put off by the word ‘brand’. We all have a ‘brand’, or at least: a way that we treat patients a way that we talk to patients a way that...
How To Delegate Effectively
Delegate, don’t abdicate I have just seen a presentation about how to run a clinic and they talked about the importance of delegating. I think that this is definitely an area...
Think Like A CEO
Sometimes you’ve got to take some time out and have a think about things. I know what it is like to be working in the NHS, to have a young family at home and trying to build...
Most doctors in the private sector are incompetent
The GMC puts a lot of effort into ensuring that doctors are competent. We need to keep up-to-date and be assessed regularly to show that we are fit to practice. We need to...
The Best Place To Invest Your Money
I was listening to a podcast the other day. They were asking ‘what is the best place to invest your money to get the biggest return?’ If you have a profitable business and you...
Why Doctors Need A Coach
It was only after opening my own clinic when I started running my practice more like a business , that I realised the importance of coaching and mentoring. I joined a...
Why You Should Take A Deposit
I take a deposit from patients to secure the booking. I used to be against this because if felt a bit ‘hard sell’ but I actually think that patients feel reassured...
7 Yeses To Make A Good First Impression
It is not enough to be technically proficient. You need to demonstrate to patients how good your practice is by giving good customer service.