£125 for a snowdrop
We went to a snowdrop exhibition last weekend. It was at Michael Heseltine’s house and he collects them. They have over 900 varieties. I like a snowdrop as much as the next...
Category
Marketing
Should Cosmetic Surgery Advertising Be Banned?
My view on why I think 'advertising' should be encouraged because it can help to give patients information and allow them to make an informed decision.
Marketing your practice is not about selling, it is about communicating
I do a Facebook Live broadcast every Thursday evening at 6:12 pm for members of my private ‘Club’ Facebook group. It also goes on to the 612 Podcast, which is...
The Easy (And Cheap) Way For A Doctor To Get To The Top Of Page 1 On Google
Do you get those random emails from strangers offering to get you on page 1 of Google? I think we can all acknowledge the benefit of being on page 1 of Google and there are...
The Power Of The Deadline
Deadlines are a powerful motivator. The deadline of Christmas Day is looming and the shops are full of people (like me) making purchases at the last minute. If we could have...
I Gave Away My Secrets, But That’s OK!
This weekend, we have just had our first ‘How To Grow Your Private Practice’ Meeting here in my clinic in Birmingham. It was certainly a long day and I knew it was always...
MARKETING AND PR IS GOOD MEDICAL PRACTICE
When I talk to other Doctors about marketing and promoting my Practice I can see that some take a dim view of this and I know that there have been calls in the past for...