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marketing

Marketing
12th November 20210Comments

Marketing your practice is not about selling, it is about communicating

I do a Facebook Live broadcast every Thursday evening at 6:12 pm for members of my private ‘Club’ Facebook group. It also goes on to the 612 Podcast, which is...

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Marketing
23rd December 20190Comments

The Power Of The Deadline

Deadlines are a powerful motivator. The deadline of Christmas Day is looming and the shops are full of people (like me) making purchases at the last minute. If we could have...

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Business Development
22nd November 20190Comments

There is no Silver Bullet, but if there was, this would be it…

Growing your private practice is simple, but it is not easy. If you want to grow your private practice, and pretty much all the doctors that I talk to, do (although I realise...

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Advertising
Marketing
15th July 20190Comments

Why Doctors Should Not Pay For Advertising!

Why doctors should not pay for advertising

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out of the hole
Business Development
15th April 20180Comments

How I Got Out Of The Hole

Over the last few years, I have gone from doing OK, to doing really badly and now I am doing better than ever. I have been in a really bad place and maybe I was naive, but I...

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Business Development
15th October 20170Comments

You Drive For Show, But You Putt For Dough

I have just been to the 2017 BAAPS Conference (British Association of Aesthetic Plastic Surgeons) held at Kensington Olympia every year. I was lucky enough to be on the...

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Business Development
26th September 20170Comments

Different Is Better Than Better

I was just walking to school with my little boy this morning and he was singing along rapping, pretending to be like Honey G. It led me to think about who actually won...

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Business Development
17th July 20170Comments

Drop Your NHS Sessions While Maintaining Your Income

Dreams Are Free. Goals Have A Cost. Time, Effort, Sacrifice And Sweat. How Will You Pay For Your Goals? -Usain Bolt Everyone has dreams. Dreams are easy. Whenever I tell...

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Marketing
11th June 20170Comments

I Gave Away My Secrets, But That’s OK!

This weekend, we have just had our first ‘How To Grow Your Private Practice’ Meeting here in my clinic in Birmingham. It was certainly a long day and I knew it was always...

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