How do I create a brand when I am just an individual surgeon?

One of the key things that I have learned about developing a successful private practice is that it is important to differentiate yourself from others – you need to make...

Maybe Independent Private Practice Is Not For You

Many doctors do not have an online presence. For some this is because they are very busy, and certainly with an NHS practice, there is no need to promote your services as...

Worried about bad reviews?

I have spent some time recently looking at the online presence of BAAPS and BAPRAS members (Plastic Surgery Associations in the UK). I have looked at members websites and done...